Tuesday, June 16, 2009

New Media Academic Summit 09

I had the pleasure of sitting on a really interesting panel last week hosted by Edelman's Rick Murray. I was on the panel with Alex Wheeler from Starbucks, Aaron Lilly from Microsoft and Richard Brewer-Hay from eBay.

You can watch the video from the panel here.

We had a pretty good dialog going on how each of us goes about engaging our customers to create content that benefits both them and us.

I felt a little outgunned in terms of coolness, but managed to meet a ton of interesting people, many of whom I've already been back in touch with. Hoping that this will lead to more opportunities for me to share Humana's social media story with the world.

Posted via web from chimoose's posterous

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