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Saturday, May 10, 2008

Humana's Games for Health

Humana Games for Health
Humana has launched a new web site focusing on our Games for Health initiative (something that my Consumer Innovations team is working on). We sponsored this year's Games for Health conference (Games for Health Conference) which has been a raging success.

This is one example of the innovative work we're doing to help people get healthier by making health fun and entertaining. At the conference, we presented the results of our Horsepower Challenge game, which was created for the Jefferson County Public Schools. As a result of this game, the participating 6th graders increased their "Steps per day" by 47%!

I'm really proud of my team and my company for pioneering in this exciting space.

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